I have been contemplating the purchase of an iPad Pro, ever since it’s unveiling at Apple’s “Special Event” in September 2015. Featuring a gorgeous 12.9” touch screen retina display, full-sized keyboard and an intuitive stylus, it wad the iPad all techies had been waiting for. To top it off a powerful A9X chip to handle ‘real’ productivity, a feature which has been lacking from iPads of the past. Yes, this all seems very familiar and Microsoft Surface has been on the scene for a few years now, but we all know that no company can provide the same intuitive and seamless experience that Apple can. So launch day has finally arrived (11th November) and I am sitting here writing this blog post on my retina MacBook, and not the iPad Pro. This has been one of the least hyped Apple launches I have seen for a new product category, and I am wondering why. Let’s take a brief analysis.

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